Keyword Marketing

Identify the search terms your audience is using to find your product or service. Tailor content and ad strategy. 

Proper Form

Properly define the semantic structure of webpages. Using the proper tags allows search engines like Google to identify important, structured content. Publishing sitemaps and schemas help search engines do it.

Rich Data, Cards & Snippets

Define the data most important to customers and help search engines like Google identify and present it beside search results.

Analytics & Ads

Know which customers are being reached and understand their response. This information is used to target Pay-Per-Click ad campaigns and measure their effectiveness.