Your brand needs to speak the language of your industry and competitors. Identifying the hashtags, keywords, long tail keywords & key phrases your audience is using will help potential customers find your product or service. Spoken/code will analyze your competition, find the right lingo and develop content that speaks the language.
Well-structured content allows search engines to more easily understand your content. Spoken/code will write and test content until it passes SEO structure and social media sharing analyses. Then, sitemaps will be published to help search engines find it.
Data schemas help search engines like Google identify and present content beside search results. Spoken/code will build relevant structured data tags with Google Tag Manager to increase your exposure in search results and give the edge you need.
Backlinks funnel traffic to your website. Your visibility in search engines increases with opportunities to share or contribute content with influencers and increase your authority in the eyes of your potential customers. Spoken/code will seek opportunities with industry trade or citation sites that will drive traffic home.
If you're a local service and/or have a physical location, local SEO will help you rise above your nearest competitors in location based search results. Spoken/code will polish up your listings on Google My Business, Bing Places for Business, Yelp, LinkedIn, Foursquare and more.